Know What’s Working.
Grow Your Business.
Our Google Analytics service shows you exactly how customers find and interact with your website—so you can make smarter marketing decisions and get more leads, calls, and booked jobs.
Google Analytics & Lead Tracking Built for Contractors
We set up professional tracking so you can see which marketing, services, and locations are generating real opportunities for your business—not just website traffic.
Track What Matters
Track phone calls, form submissions, estimate requests, and other key actions that turn into jobs.
See What Works
Identify which channels, campaigns, services, and pages bring in the most qualified leads.
Dominate Your Areas
Track performance by city and service area so you know where to focus your marketing efforts.
Improve & Scale
Use real data to improve your marketing, lower your cost per lead, and grow your business.
Clear Reporting
We deliver easy-to-understand reports that show results—not confusing charts.
What It Takes to Set Up Google Analytics for Contractors
Your Data. Clear Answers.
Frequently Asked Questions
Straight answers to the questions contractors ask most about Google Analytics setup and reporting.
It goes beyond basic website statistics. Instead of just reporting traffic, we set up tracking that shows which SEO campaigns, Google searches, ads, service pages, and locations are actually producing phone calls, estimate requests, and booked jobs for your business.
A professional setup includes Google Analytics 4 (GA4) configuration, Google Tag Manager installation, conversion tracking for calls/forms/appointments, Google Search Console integration, Google Ads integration when applicable, traffic source tracking, service and location page tracking, UTM campaign tracking, testing & verification, and a custom reporting dashboard.
We keep it simple and focused on what matters: how many people visited your site, where they came from, what services they were interested in, what cities are producing traffic, how many called or requested an estimate, which pages generate the most leads, and whether your SEO and Google Ads spend are actually working.
Yes. You’ll get a simplified custom dashboard plus monthly performance reporting that explains what’s improving, what’s underperforming, and what should change next—not a wall of confusing charts.
One-time setup typically runs $500–$1,250 depending on complexity. A basic setup (GA4, Tag Manager, Search Console, and basic lead conversion tracking) starts around $500. A more advanced setup with Google Ads integration, multiple forms, service/location tracking, campaign tracking, testing, and a custom dashboard runs $750–$1,250.
Yes. Analytics & Marketing Reporting is available for $150–$350/month, or it can be included as part of one of our higher-level SEO packages.
Google Analytics itself is free, but a correct, contractor-focused setup is not automatic. You’re paying for the professional configuration, conversion tracking, testing, reporting, analysis, and ongoing optimization that turn raw data into decisions you can act on.
Ready to Get More Leads & Grow Your Contracting Business?
Let’s build a high-converting website and SEO strategy that delivers real results.